I have people asking me "Can we see an examples of your Web Design / SEO work?". Here is one of my clients: CustomComputa.com Ltd (www.customcomputa.co.uk).
Website Design
Custom Computa is a Home Theatre PC store. The brief was to design a HTPC store and to get the store high on Google Natural Search. Custom Computa realised that most online stores did not look stylish or sophisticated. They wanted to differentiate themselves from the herd and to stay true to their brand. They didn't want to dilute their brand and so whated to keep with the stylish premium product image that their products were known for. Custom Computa wanted me to build a store that looked high quality and premium. I believe I have achieved this very well.
Online Marketing & SEO
I am using the Custom Computa store as an example because they are trading in one of the most, if not the most competitive area with regards to keywords. They are in the PC market, more specifically Media Centre PC's, and it is one of the most search for words on the internet. I have seem companies use examples of sites that are so niche that they are easy to get to the top. You really know SEO experts capability when they getting a popular keyword to the top of natural search.
Custom Computa in the past used Pay Per Click (PPC) advertising for traffick. We have been able to get double the the traffic through natural serarch without paying for it. The average cost of a PPC click keyword relevant to Custom Computa's market is around £1.50. As I have mentioned before, 65% of users never click on paid link.
Summarised Report for www.customcomputa.co.uk
Please note that this report has been summarised. I am sure you will agree the SEO results speak for themselves.
| Keyword | Search Engine | Page No | Position No |
| media centre pc store |
1 | 1 | |
| media centre pc shop |
1 | 1 | |
| media pc shop |
1 | 3 | |
| media pc store |
1 | 1 | |
| htpc store |
1 | 9 | |
| custom media pc |
1 | 8 | |
| custom media centre pc |
1 | 7 | |
| custom media centre |
1 | 3 | |
| custom htpc | 1 | 10 | |
| quiet htpc |
1 | 1 | |
| silent htpc |
1 | 4 | |
| quiet media centre | 1 | 7 | |
| silent media centre |
1 | 4 | |
| quiet media centre pc |
1 | 7 | |
| silent media centre pc |
1 | 5 | |
| htpc media |
1 | 5 | |
| htpc specialist | 1 | 2 |
These are some of the many keywords that Custom Computa rank high on. There are far too many keywords to list. The above list does not even include branded product keywords. For example, Custom Computa, like other Home Theatre PC shops sell many well known international brands like Zalman, Tsunami, Moneual, HFX mCubed, Antec and many more. The table below will give you an idea of how well Custom Computa does on natural search for branded products that it sells.
| Keyword | Search Engine | Page No | Position No |
| Zalman HD 160XT |
1 | 2 | |
| Moneual MonCaso | 1 | 1 | |
| HFX mCubed | 1 | 8 | |
| Tsunami MJR2 | 1 | 8 | |
| Tsunami Technologies MJR2 | 1 | 1 | |
| Silverstone ML02 |
1 | 5 |
The above SEO results speak for themselves. Please go ahead and test out those keywords on Google. The above results are from 09/07/2008. It may differ by one or two positions - but you should find the above data very accurate.